Privacy & Cookies

Below is all the relevant information on security, privacy and cookies used throughout our website

Security

Ebony Fleurs takes online security very seriously and is a certified secure site with PCI-DSS. We are also certified ISO 27001 and with ICO.

How do we protect your information?  

We use a server certificate (also known as a digital certificate) to assure you of our identity and secure sockets layer (SSL) to encrypt data transmissions. If you want to check our certificate/security you can do so using one of the following methods, while the Ebony Fleurs website is displayed:

1. Microsoft Internet Explorer 4 or later:
Click on the gold padlock at the bottom right of your browser to bring up the details of this site’s Digital ID.

2. Netscape Navigator: Click on the padlock at the bottom left of your browser to bring up the security information.
The security measures described above ensure that all reasonable steps are taken to protect your personal information. However, the nature of the Internet means that an absolute guarantee of security cannot be offered, and you should be aware that there may be a small security risk in exceptional circumstances when disclosing information online.

Privacy

Ebony Fleurs is committed to complying with the General Data Protection Regulation (GDPR) and has published this guide to help you understand how and why Ebony Fleurs collects information from you, where information is shared and what your rights are.

When you order or register with Ebony Fleurs you will be asked to provide certain information about yourself. Ebony Fleurs operates to a high level of commercial standards which are designed to protect your privacy, ensure payments are secure and that the highest standard of customer service is met.

1.0 Who is responsible for processing your personal data?

The Data Protection Officer of Ecomnova Ltd is responsible for how your personal data is collected, stored and processed.

Ebony Fleurs is owned by Toni London Ltd with registered company number: 11907001

2.0 How is your information collected?

We will collect and obtain information from you when you interact with us in the following ways:

- When you register with us through our website
- When you register with us through a Refer a Friend link
- When completing any surveys we send to you for feedback (an optional service)
- When you order from us and purchase our products
- When you receive a marketing or transactional email from ebonyfleurs.com
- When you visit our website, we use cookies to help us make your experience better. For more information of how we use your cookies please read through our Cookie policy.
- We may collect other types of data from third-party tools e.g. your browsing history on our website. For more information on third-party tools that we use see section 6.0. 

3.0 What information do we collect?

We will collect and obtain information from you when you interact with us (as shown in part 2.0). Below are examples of the types of information we collect:

- Title
- First name and surname
- Email address
- Contact phone number
- Delivery address
- Purchase information (including gift message left for recipient)
- Communication with us (including telephone calls, emails or livechat messages)
- Billing address
- Payment details - this information is encrypted and only managed by our payment processors as discussed in section 6.1.1
- Recipient contact number and email address (an optional service for the recipient to receive delivery updates)
- Automatically configured IP address*
- Information about your cookies†

*When you visit our website or receive communications from us, we may collect network information, including but not limited to IP address, browser, pages requested, and time stamps. We may use this to create marketing segments and target our communications to improve your user experience. See section 4.0 for further information.

4.0 Why is it being collected?

We collect your data for a number of reasons, for example, to provide a better service and better customer experience of our websites. We also collect your data if we have a legitimate interest in using it or if we have gained your consent to use it.

4.1 Legitimate interest

If we have a legitimate interest to use your data or contact you, we may do so to help us understand our customers better and provide a better service. We use your information because of a legitimate interest in the following ways:

- We may profile and monitor customer traffic patterns, for example, if you browse through our products and leave a product in your cart. We may contact you via email address or an outbound call to help you complete the order. This is done by obtaining your email address or telephone number and sending the appropriate marketing information to you.
- Offer discounts, deals and previews of new ranges to existing customers
- We can run a test version of our website to a percentage of customers, from this we can measure its impact and whether we should launch it to all customers. This is the way in which we measure and understand how our customers use our onsite tests.
- To help us detect fraudulent or suspicious activity on our website.
- We will use your data to contact you regarding a competition you have entered on ebonyfleurs.com
- By providing your payment details, your order can be placed successfully. We then share this information with our payment providers as discussed in section 6.1.1.
- Our contact with you is also important to us. By providing your email address we are able to contact you with an order confirmation, dispatch notices and delivery updates.

4.2 We have your consent

By reading this Privacy Policy before signing up to a newsletter, or entering a competition you provide us with consent to use your data and process it. This also provides us with your consent to the following:

- To show you advertising on Facebook, Instagram or via other third-party advertising that may appear on other websites you browse. For more information on this please see section 6.1.
- To contact you via telephone if we think a product or service may interest you, based on our profiling with your shopping habits and pages or products you have viewed.

5.0 How do we use your information?

We use the information that we collect about you to process orders and manage your account. We may use your email address or telephone number to notify you about enhancements to our services, including special offers and changes to the website. We also look at the site usage to help develop our customer's web experience. This may be derived from your feedback from a customer survey (this is voluntary) or a third-party tool (discussed in further detail in section 6.1.2).

In order to contact you and by ordering from us, you provide consent for us to send you information about our products and services by telephone or email and you agree that by doing so, Ebony Fleurs is not in breach of the Telecommunications (Data Protection and Privacy) Regulations 1999 or the Direct Marketing Association (DMA) Code of Practice.

We obtain your contact details due to a purchase or newsletter subscription made with ebonyfleurs.com, of which we have consent to send you marketing emails. These emails will contain information to promote products, updates or general news. Within these emails we may add additional beacons to enable us to monitor if emails have been opened or interacted with, including information of the IP address and which device has been used. You are able to unsubscribe from future communications with us, for more information see section 7.6.

For more information on why we use your data, please refer back to section 4.0.

6.0 Who will your information be shared with?

We use information about you for purposes other than the provision of a website shopping facility. As a result we may disclose your information to partner sites that provide services to our customers.

We may transfer some of the information you provide outside of the European Economic Area (the EEA). In some cases, countries outside the EEA may not have such well-developed data protection laws as those within the EEA. We put measures and safeguards in place to ensure your data is kept secure and only to be processed in terms of this privacy policy.

This means that by purchasing from us, you give consent to it being transferred to third-party processors outside of the EEA to enable us to provide you with customer service, improve our services and assist us with our security, credit-risk, or fraud-protection activities.

6.1 Third-parties

We may occasionally use third-party tools to profile you and process data. The ways in which we do this and the third-parties we use are listed below. Each third party tool will have their own policy about the personal data shared within their platforms.

6.1.1 Payment Processors

We may use your payment details to carry out fraud and security checks with other organisations. This involves detecting fraudulent activity so we can prevent it from happening. Once an order is placed with Ebony Fleurs, if we or they suspect or identify fraud, we or they may record this and may also pass this information to other organisations to prevent and detect fraud now or in the future.